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Oct 10, 2025 7:23 PM
#1
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Oct 2023
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There is a new initiative called "Global Anime Challenge" which will fund young animator's new projects to futher push anime on a global scale. Two members of this project were interviewed recently, Saitou Keiichirou (director for Bocchi, Frieren) and Nakame Takashi (production manager, credits include Your Name, Mirai no Mirai, Frieren)
Source : https://mantan-web.jp/article/20250810dog00m200064000c.html#goog_rewarded

Here's a comment from Saitou
斎藤さん said:

海外のコンベンションに呼んでいただき、海外のファンの方と交流する機会があり、漠然と思っていることがあるのですが、海外の方が熱狂している日本のアニメは、傾向として少し偏りがあるのかもしれません。人気があるものがやっぱり人気だと感じていて、大きな流れがある。作っている側との分断が生まれかねない状況でもあると思っています。流れが大きいが故に、そこに注力しすぎると、そればかりがアニメの側面として強くなっています。



Translation -

"I have been to overseas conventions and had the opportunity to talk with foreign fans; I think the Japanese anime(he specifically says 日本のアニメ) that overseas fans are crazy about tend to be a little bit biased. I know what's popular is popular but I feel like there's this big trend. I believe this situation creates a disconnect with the creators. The flow of trends is so strong that focusing on trends dictates the anime."

I was surprised by Saitou openly speaking against fans because his comments would be considered controversial. But it's quite granted considered what he came across when visiting western animecons. Seeing that a generic isekai fantasy anime is being hailed as a holy grail of anime would puzzle anyone. Saitou's comment "overseas fans are biased people only following trends" makes a lot of sense in present context.

What would be more important is what Saitou speculates the impact of this trend could be. In the interview both Nakame and Saitou expressed a feeling of restraint in the anime industry, citing it as the reason to explore opportunities outside of their own industry. Saitou's comment further elaborates why he might be feeling restrained, "The flow of trends is so strong that focusing on trends dictates the anime". This implies animators like Saitou are feeling forced to focus on trends.

Note to Mods : Don't dare lock this one. This is a topic about a comment made by an industry professional and there's not even remotely any rule breaks.
Captain-577Nov 19, 2025 8:45 PM
Oct 10, 2025 7:38 PM
#2
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Way to pull a bunch of baseless assumptions out of an extremely vague quote.


Mod Edit: Removed baiting.
FluffygreygrassOct 17, 2025 6:16 PM
Oct 10, 2025 7:47 PM
#3
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Mando727 said:
Way to pull a bunch of baseless assumptions out of an extremely vague quote.

You are free to present your theory what he might be talking about. He is already walking the edge of his contract by talking against fans, directly saying anything would nuke his career.
Captain-577Oct 10, 2025 9:18 PM
Oct 10, 2025 8:42 PM
#4
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He says that western people from overseas makes this so popualer and trend, but as I know, japan have way more impact at the anime industry and the isekai itself is focused at japan way of life, like diyng from exhaustion and most of the base of it.
Oct 10, 2025 8:49 PM
#5
lagom
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and japan with their trend of big number of isekai shows each season is different?

btw frieren is not isekai but just normal fantasy show

thats just how capitalism works like the law of supply and demand and the current demand is fantasy shows especially dark fantasy ones like jujutsu kaisen, chainsaw man, attack on titan, demon slayer, etc and honestly frieren being not a dark fantasy is different enough with the trend
Oct 10, 2025 8:50 PM
#6
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Feb 2021
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Tl;dr: I don’t think this quote is about Frieren.

Western biases/expectations/trends are heavily focused around the Jump-esque battle shows, or anything that’s particularly action heavy. Recent examples would include JJK, Dandadan, Solo Leveling, Kaiju No. 8, and many more (regardless of your opinion on their quality). With the rise in foreign viewership, it’s only natural that producers would want to invest more into these kinds of shows, which is why more are releasing with greater average quality.

With that being said, I don’t know how you could’ve assumed this quote was about Frieren outside of it coming from that show’s director (in which case, it could’ve easily been about Bocchi the Rock, since that show is also super popular). You seemed to assume it was regarding the rise in isekai, but that has two main issues:

1. Isekai as a trend is magnitudes more prominent in Japan, which wouldn’t make sense for the quote.

2. Frieren isn’t an isekai.

Going off of the other comments in this thread, you seem to have a personal disdain for this series, so maybe, in an ironic twist, it was your own biases that led you to misinterpret the quote.
Oct 10, 2025 9:34 PM
#7
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Oct 2023
43
I don’t think Frieren is generic. The music is really good
Oct 10, 2025 9:39 PM
#8
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Why did I assume he's specifically talking about Frieren? Because he's specifically talking about "Overseas fans" which means western fans in this context. The trends and biases he mentions specifically exist in the west and differ significantly from his own country. And there's only one anime that's specifically worshipped in the west alone. Other trendy anime like One Piece, Demon Slayer or JJK are trending across the globe and biases about these aren't limited to "overseas fans". And don't give me "Frieren is mainstream in Japan", no one is hailing it as the "Anime to end all Anime". Considering his comments are entirely based on what he saw at western animecons, something that specifically differed from his country, it's not much of a stretch to assume what he's talking about. He may not be talking about only Frieren but it's the major one, after all "Frieren is the greatest masterpiece" has been the biggest western trend in past few years.



Mod Edit: Removed baiting.
FluffygreygrassOct 17, 2025 6:17 PM
Oct 10, 2025 9:50 PM
#9
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Oct 2023
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And this also answers a question a lot of fanboys have been asking, "Why didn't the director return for season 2?". He says he wants to break away from trends so it makes sense ig.
Oct 10, 2025 9:54 PM
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@deg
I never said anything about Reze movie, I haven't even watched Chainsaw Man yet.
Oct 10, 2025 9:59 PM
lagom
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Reply to Captain-577
@deg
I never said anything about Reze movie, I haven't even watched Chainsaw Man yet.
@Captain-577 ok my bad its a different user "Confused_100" https://myanimelist.net/forum/?goto=post&topicid=2233323&id=73314171
Oct 10, 2025 10:15 PM
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Captain-577 said:
Why did I assume he's specifically talking about Frieren? Because he's specifically talking about "Overseas fans" which means western fans in this context. The trends and biases he mentions specifically exist in the west and differ significantly from his own country. And there's only one anime that's specifically worshipped in the west alone. Other trendy anime like One Piece, Demon Slayer or JJK are trending across the globe and biases about these aren't limited to "overseas fans". And don't give me "Frieren is mainstream in Japan", no one is hailing it as the "Anime to end all Anime". Considering his comments are entirely based on what he saw at western animecons, something that specifically differed from his country, it's not much of a stretch to assume what he's talking about. He may not be talking about only Frieren but it's the major one, after all "Frieren is the greatest masterpiece" has been the biggest western trend in past few years.


Not much to say when anything besides "Frieren is the greatest masterpiece" is "ragebait" to fanboys.

Nothing you’ve said points specifically towards Frieren. He could be talking about Solo Leveling just as easily. Honestly, it’s more likely, given he was at the Crunchyroll Anime Awards when that show won. You’d be hard pressed to find a bigger indicator of “Western biases and trends”, regardless of how you feel about the awards themselves. Or, in your case, regardless of your own biases towards the shows we’re discussing.



Mod Edit: Removed quote of deleted post.
FluffygreygrassOct 17, 2025 6:18 PM
Oct 10, 2025 10:16 PM
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And then the quote goes on.

そうなってしまう前に、アニメの多様な魅力を世界に発信していくことが大切だと感じています。さまざまなアプローチで世界に注目してもらえるような作品を作っていきたいという気持ちがあります。

I think it's important to show the different charms of animes £before the production becomes biased to merely follow the trends.£ I want to show the world all the different approaches we can have about anime.



When you quote someone about something. Quote everything they said about it if you don't want to look stupid or manipulative. Hence why I personally think your challenge to mods doesn't make sense. You are not telling what a professional said. You are isolating a part of what a professional said to change the whole meaning of what they actually said.



For transparency:

The text between ££ isn't exactly what is said in Japanese. In that part of the quote. Saitou uses そうなってしまう前に which includes そう
that refers to something said earlier (The part the OP shared here)
DragyGOct 10, 2025 10:33 PM
Oct 10, 2025 10:54 PM
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DragyG said:
When you quote someone about something. Quote everything they said about it if you don't want to look stupid or manipulative

I won't refute that, I only translated the part I was concerned with. But I am not being "manipulative" because I did translate the main part faithfully.

そうなってしまう前に、アニメの多様な魅力を世界に発信していくことが大切だと感じています。さまざまなアプローチで世界に注目してもらえるような作品を作っていきたいという気持ちがあります。

He just further talks about promoting more variety to counter trends and improving communication overseas, which goes back to his earlier statement "I feel overseas fans are disconnected with creators". I won't take your accusation that "I changed the meaning". I faithfully translated what he said and presented my theory about it. Say what you will about my theory, but my translation is accurate and I cited my source for people like yourself who would want to confirm it.

DragyG said:
Hence why I personally think your challenge to mods doesn't make sense

So you want to lock this thread citing that I presented something out of context even when I actually provided the link to the source itself.
Captain-577Oct 10, 2025 11:25 PM
Oct 10, 2025 10:56 PM
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jekfrumstotferm said:
given he was at the Crunchyroll Anime Awards


I bet he hasn't even heard of "Crunchyroll Anime Awards"
Oct 10, 2025 11:13 PM
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Captain-577 said:
jekfrumstotferm said:
given he was at the Crunchyroll Anime Awards


I bet he hasn't even heard of "Crunchyroll Anime Awards"

You’ve made a lot of arguments in this thread that have had little to no weight behind them, but this is the first I’ve seen that’s actually contradictory to everything you’ve said thus far. It’s clear that your own personal biases have deluded you to a point I can’t save you from, and any further attempts at discussion would be like teaching Shakespeare to a fish, so I will leave you to your pond. I hope you have a pleasant day.
Oct 10, 2025 11:55 PM

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Reply to Captain-577
jekfrumstotferm said:
given he was at the Crunchyroll Anime Awards


I bet he hasn't even heard of "Crunchyroll Anime Awards"
@Captain-577
Lmao, you have no idea what you're talking about. You think an anime director doesn't know what the biggest streaming and distributing plaftorm for anime in the worlds is? You're out of your mind.
You have no idea what you're talking about man, that's clear as day, but saying an industry veteran doesn't know what Crunchyroll or Crunchyroll Awards is, is probably the most stupid take ever, you do know that Crunchyroll is owned by Sony? Right? That one giant Japanese company?
Oct 11, 2025 12:43 AM
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Tendo_GM said:
you do know that Crunchyroll is owned by Sony? Right? That one giant Japanese company?

And do you Crunchyroll doesn't operate in Japan at all? Do even know what the entire point of Crunchyroll is?
Oct 11, 2025 12:45 AM
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If I am so wrong then I'd like to hear any other theories about what the statement meant
Oct 11, 2025 6:00 AM
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Captain-577 said:
Mando727 said:
Way to pull a bunch of baseless assumptions out of an extremely vague quote.

You are free to present your theory what he might be talking about. He is already walking the edge of his contract by talking against fans, directly saying anything would nuke his career.

It would be a problem if he directly said something against companies. I think this much against fans is no problem, especially against non-japanese fans.
Oct 11, 2025 6:33 AM
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Captain-577 said:
DragyG said:
When you quote someone about something. Quote everything they said about it if you don't want to look stupid or manipulative

I won't refute that, I only translated the part I was concerned with. But I am not being "manipulative" because I did translate the main part faithfully.

そうなってしまう前に、アニメの多様な魅力を世界に発信していくことが大切だと感じています。さまざまなアプローチで世界に注目してもらえるような作品を作っていきたいという気持ちがあります。

He just further talks about promoting more variety to counter trends and improving communication overseas, which goes back to his earlier statement "I feel overseas fans are disconnected with creators". I won't take your accusation that "I changed the meaning". I faithfully translated what he said and presented my theory about it. Say what you will about my theory, but my translation is accurate and I cited my source for people like yourself who would want to confirm it.

DragyG said:
Hence why I personally think your challenge to mods doesn't make sense

So you want to lock this thread citing that I presented something out of context even when I actually provided the link to the source itself.

You probably know fairly well most people would take what you said for granted and wouldn't check the source.

Let's say I went too far with manipulative and change it to misleading
Oct 11, 2025 6:52 AM
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jekfrumstotferm said:
Captain-577 said:
Why did I assume he's specifically talking about Frieren? Because he's specifically talking about "Overseas fans" which means western fans in this context. The trends and biases he mentions specifically exist in the west and differ significantly from his own country. And there's only one anime that's specifically worshipped in the west alone. Other trendy anime like One Piece, Demon Slayer or JJK are trending across the globe and biases about these aren't limited to "overseas fans". And don't give me "Frieren is mainstream in Japan", no one is hailing it as the "Anime to end all Anime". Considering his comments are entirely based on what he saw at western animecons, something that specifically differed from his country, it's not much of a stretch to assume what he's talking about. He may not be talking about only Frieren but it's the major one, after all "Frieren is the greatest masterpiece" has been the biggest western trend in past few years.


Not much to say when anything besides "Frieren is the greatest masterpiece" is "ragebait" to fanboys.

Nothing you’ve said points specifically towards Frieren. He could be talking about Solo Leveling just as easily. Honestly, it’s more likely, given he was at the Crunchyroll Anime Awards when that show won. You’d be hard pressed to find a bigger indicator of “Western biases and trends”, regardless of how you feel about the awards themselves. Or, in your case, regardless of your own biases towards the shows we’re discussing.

I do not support the interpretation presented by OP, but I have to correct you, he wasn't present at the awards, some producer came instead.


Click here



Mod Edit: Removed baiting.
FluffygreygrassOct 17, 2025 6:20 PM
Oct 11, 2025 6:58 AM
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Captain-577 said:
Tendo_GM said:
you do know that Crunchyroll is owned by Sony? Right? That one giant Japanese company?

And do you Crunchyroll doesn't operate in Japan at all? Do even know what the entire point of Crunchyroll is?

DragyG literally said he was at the crunchyroll awards when solo leveling won. There’s no reason he wouldn’t know what crunchyroll is
Oct 11, 2025 7:19 AM
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Captain-577 said:
Tendo_GM said:
you do know that Crunchyroll is owned by Sony? Right? That one giant Japanese company?

And do you Crunchyroll doesn't operate in Japan at all? Do even know what the entire point of Crunchyroll is?

Of course, he didn't hear about it because he watched the anime on it, but when the anime he's the director of gets 3 awards, and he himself gets the best director award on the most used official anime distribution platform, he'll definitely know about it, BOCCHI THE ROCK! also received an award in 2024. Even without that, he must have heard of Crunchyroll, the world's largest distributor of what he makes, especially with the controversy surrounding that horrible company.

https://www.crunchyroll.com/animeawards/?srsltid=AfmBOopSdPWh4U5d11ZEuAA2filFSFbGSuIKlGlRHBcNbmYPhyPoa88l

https://www.crunchyroll.com/animeawards/pastwinners?srsltid=AfmBOopm39Y4-yVO_17-R3ZJuBQIx5A2ba3Z5i7cUw2cnzzRvLwOlbPl

https://www.instagram.com/reel/DKSQFZ5oSaJ/
Oct 11, 2025 7:33 AM
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Sushi099 said:
Captain-577 said:

And do you Crunchyroll doesn't operate in Japan at all? Do even know what the entire point of Crunchyroll is?

DragyG literally said he was at the crunchyroll awards when solo leveling won. There’s no reason he wouldn’t know what crunchyroll is

The only year solo leveling won awards was 2025, the same year Saito won the best director award but he didn't show up, someone accepted on his behalf.
Also, I think the one who mentioned it was jekfrunstotfrem.

But yes, he 100% knows about it.
Oct 11, 2025 8:11 AM
Community Mod
꧁❃꧂꧁❃꧂꧁❃꧂꧁❃꧂

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Thread Cleaned

Trolling posts have been removed.
FluffygreygrassOct 17, 2025 6:21 PM

There's a crying green apple
I'm holding in my heart

Oct 24, 2025 12:08 AM

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Reply to Captain-577
Tendo_GM said:
you do know that Crunchyroll is owned by Sony? Right? That one giant Japanese company?

And do you Crunchyroll doesn't operate in Japan at all? Do even know what the entire point of Crunchyroll is?
@Captain-577 that would essentially be like saying "Oscars are only given out in US and they don't operate anywhere else, so people and directors outsidr US don't know about it"...

You think that filmmakers outside US don't know about Academy Awards? And if there's a director whose film is nominated and wins that he wouldn't know about it if he doesn't live in the US?

You're out of your mind if you think people who live and are veterans in their industry don't know basic stuff like what Crunchyroll is, they're not stupid you know...
Nov 6, 2025 7:41 PM
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I wanted someone else to translate the post. I think you might be being too biased in your interpretation — both in your choice of words and in your tone — trying to prove your own point or thesis instead of actually thinking about what the Director is saying.
Nov 19, 2025 9:03 PM
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Reply to Ajaxxexx
I wanted someone else to translate the post. I think you might be being too biased in your interpretation — both in your choice of words and in your tone — trying to prove your own point or thesis instead of actually thinking about what the Director is saying.
Ajaxxexx said:
I wanted someone else to translate the post. I think you might be being too biased in your interpretation


First and foremost, translation is NOT INTERPRETATION, it's an objective fact and I translated it to the best of my abilities. Unless someone has real proof I mistranslated him I don't want to hear any further accusations.

Ajaxxexx said:
trying to prove your own point or thesis instead of actually thinking about what the Director is saying

I faithfully translated his comments and presented my point separately. And there's a very obvious connection, further proven by how much it triggered the fanboys. It's very (un)ironic everyone is calling me "biased".
Nov 20, 2025 4:08 AM
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Well, considering he's an employee who has to meet demand, it's a silly comment, but I understand his complaint regarding the art. Some works can limit the artistic capacity of animators, in addition to tight deadlines. But worse than that is the Western audience, which has very superficial tastes, besides the cultural difference that makes it impossible for Westerners to understand the dilemmas of the Japanese that are expressed in anime.

I just didn't understand why the creator of this topic mentioned (isekai) as if the director were talking about isekai when he's clearly talking about the shallow taste of Westerners for anime, such as Demon Slayer and Solo Leveling.
Nov 26, 2025 10:55 AM

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He’s absolutely not wrong, but maybe a little bit vague or possibly naive in his opinion. Regardless of where you go in the world people will be biased. The western anime fans definitely have a different bias than the Japanese fans.

The issue he’s trying to describe is very much real though. Anime fans in general tend to have a bias towards specific things. It’s very noticeable if you compare popular anime to popular western live action movies and shows from say the 1980s and 1990s.

From a creator standpoint, you don’t wanna be shackled down by the demand for what’s popular. It’s the ability to write and make quite literally anything that allows you to make something truly good.
I like to watch some anime, I like to talk about some anime, I dislike wars over some anime, but more than anything I love to live my life, anime is an enjoyable and entertaining addition onto my life but it's not my whole life.

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